Now Properly Labelled! (Language warning)

My players, $deity love 'em, have a pet name for me.  The story (which I will tell beneath the cut) goes back a number of years, and I take great pride in my nickname.  I run horror, for the most part, and if they don't cordially hate me, I'm not doing my job.  The trick is to scare the jeebers out of them, but to make it so intriguing and so personal that they keep coming back for more. 

So... this is how I became the Evil, Evil, B****

( Potential mildy offensive language below... )